Creative Aurvana In-Ear 3

Creative Aurvana In-Ear3 review

Sound quality is something that regularly gets overlooked.Everyone raves about the amazing picture quality of Blu-ray discs, for example. But how often do you hear anyone say anything about how good the audio is, even though it's utterly brilliant compared to what you get on a DVD?Seeing is believing, as they say, and with sound… well, you can't see it, can you?The human brain is much better at capturing visual memories than audio ones, too, so it's much easier to look at a TV and say 'that looks better than the other one' than to switch between headphones and work out which sounds better.The way this usually pans out on the street is that people will drop £200 on a new iPod but they won't bother to buy a decent set or headphones to go with it.The audio market is further muddied by the fact that there are many so-called premium audio brands out there that claim to offer studio-quality sound, while actually delivering something distinctly mediocre – Beats by Dr. Dre, anyone?For those who care though, there are lots of genuinely brilliant earphone and headphone products out there. And we're happy to report that the Creative Aurvana In-ear3 earphones are pretty good, too.They're noise-isolating rather than noise-cancelling, and they do a fantastic job of blocking out external noise.